Nukeproof Brandshop

Nukeproof brand world

Nukeproof stands for quiet self-assurance, built on performance - not big words. This attitude is reflected in every single product and can be experienced on every trail. The bikes impress with their performance, push riders to their limits, and provide an intense, uncompromising riding experience.

Learn more about Nukeproof
Nukeproof Kilowatt

Enduro E-Bikes

Nukeproof Kilowatt

Nukeproof bicycles

Nukeproof Trail Bikes

Performance with racing DNA

Nukeproof Bikes have stood for uncompromising performance, innovation, and true racing DNA for over 30 years. Founded in the USA in 1990, the brand has evolved from a component specialist into one of the most influential forces in the gravity and enduro sectors.

From US start-up to global MTB brand

Founded by John Muenzenmeyer in Michigan, Nukeproof set standards early on with innovative materials such as carbon and titanium. The brand became particularly well-known for its high-end hubs and components – developed for the demands of the emerging mountain bike sport of the 90s.

Relaunch & racing focus

Following its realignment in 2004, Nukeproof was rebuilt in Northern Ireland – with a clear focus on racing. The first bike to attract worldwide attention was the legendary Mega – developed for the Megavalanche and a key factor in the creation of the modern enduro segment.

Today, the portfolio includes high-performance models such as:

  • Nukeproof Megawatt – uncompromising power in the E-MTB sector
  • Nukeproof Tracker – modern trail performance
  • other high-performance Nukeproof Bikes for enduro, downhill, and trail

Nukeproof E-Mountainbikes – built for maximum performance

Nukeproof E-Mountainbikes combine aggressive geometry with state-of-the-art drive technology. Models like the Nukeproof Megawatt are specifically designed for demanding trails, bike parks, and technical descents – perfect for riders who want to be efficient on the climbs and uncompromisingly fast on the descents.

Developed with world-class athletes

Every bike and every component is developed in collaboration with professional athletes and tested under the toughest conditions – from UCI World Cups to events like Red Bull Rampage or Crankworx. The result: products that have proven themselves in competition and deliver maximum performance.

New strength through Belgian Cycling Factory

Since 2025, Nukeproof has been part of the Belgian Cycling Factory – known for brands such as Ridley and Eddy Merckx. This gives the brand additional innovative strength, while remaining true to its DNA: built by riders for riders.

Why Nukeproof Bikes?

  • Race-proven performance
  • Developed by true mountain bikers
  • High-quality materials & modern geometries
  • Strong models like Nukeproof Megawatt & Nukeproof Tracker
  • Ideal for enduro, downhill & E-MTB